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Exclusive photos: a look into bridal house Maria Senvo's first wedding dress collection

06 FEBRUARY 2014 British fashion label Maria Senvo has launched its first bridal range in the UK and given HELLO! Online readers an exclusive glimpse into their collection.

Click on the photo below for a gallery of wedding dresses.

Taken from the Latin name "Vena Amoris", Maria Senvo is an anagram of the term literally meaning the "vein of love". This romantic vision is reflected in the label's fairytale gowns, which feature pearl beading, delicate lace embroidery and Swarovski crystals among others.

 


CLICK ON PHOTOS FOR GALLERY



"The designs mix a respect for the old with a flair for the new," founders Ryan Wilkinson and Holly Cuthbert told HELLO! Online. "What makes Maria Senvo unique is how we understand our woman inside our dress. Composed and sensual, she wants to be comfortable yet elegant, fashion forward but timeless."

When designing their collection, Ryan and Holly looked at women's everyday style and thought about how a bride would want to feel on their big day.

"We always say, 'If you're a cool girl and your morning to evening wardrobe is simple, paired down and effortless, what do you then wear to get married in?'" said Ryan. "That bride, someone not unlike ourselves we don't think, really is the inspiration for each and every design."

 


Founders Holly Cuthbert and Ryan Wilkinson



Iconic celebrity brides such as Kate Middleton and Jessica Biel have no doubt played an inspirational part in the brand's design process.

"Kate has brought on the revival of the sleeve," said Ryan. "Many of our pieces from the Fifteen Collection have a wrist length sleeve and it seems they are set to be our most popular styles for the new season.

"We loved the elements of colour in Jessica Biel's gown and it's become a firm favourite of ours. We incorporated a soft tonal pink into one of the pieces in our collection and it's just beautiful."

 



Ryan and Holly predict that this year will see a lot of experimentation with shapes and colour, with back detailing continuing to take centre stage. Their own collection features gorgeous scoop back details and lace edged scalloping.

"Our advice to brides who are dress hunting would be to stay true to yourself and don't be afraid to ask the experts," said Ryan. "With lots of designers and boutiques like ourselves taking to social media, we love to hear from brides-to-be.

"The independent bridal boutiques nationwide are a must-visit as they are filled with a wealth of knowledge and selection and they really can work with each individual bride to create their big day style, just how brides always dreamed."

Maria Senvo's first collection features 18 dresses that are made to measure and are stocked in independent bridal boutiques around the UK. Prices vary from £1,500 to £3,000.

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