It was perhaps a controversial decision, given that Michael Jackson was not renowned for his interest in football.
But Fulham chairman Mohammed Al Fayed unveiled a six-foot gold statue of the pop legend at the club's stadium prior to a match on Sunday.
The tribute to the man the colourful tycoon called a "legend" was commissioned following Michael's death in June 2009, aged 50.
It was initially due to be erected at Harrods, but Mohammed sold the Knightsbridge store to the Qatari Royal Family.
He subsequently decided the football ground was a "natural alternative".
Mohammed had a long friendship with Michael, and the pair watched a Fulham game together in 1999.
His move to immortalise the Thriller artist has received a mixed reaction from Fulham fans.
With hundreds having signed a petition against the statue, one supporter says they are unhappy because "it has nothing to do with football".
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