Audiences really sat up and took notice when his muscular, swimsuit-clad frame was seen rising out of the surf in Casino Royale.
But Daniel Craig, who has just dashed the hopes of admirers by announcing his marriage to Rachel Weisz, is an accomplished actor with an impressive body of work beyond the Bond films.
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His hypnotic gaze and virile manner naturally lend themselves to leading man roles and the Brit talent has seduced some of Hollywood's most luminous ladies on celluloid.
It's a little princess!