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Robert Pattinson to be the new face of Dior Homme

31 OCTOBER 2012

Robert Pattinson has reportedly signed a multi-million pound deal to be the new face of Christian Dior's fragrance for men.

The Twilight heartthrob, who is currently promoting the hotly-anticipated final film in the vampire saga, will star in a series of ad campaigns for the brand's line, according to E! News.

Despite the busy tour, Robert is putting time into the campaign following suit from his co-star and girlfriend, Kristen Stewart who became the face of Balenciaga's Florabotanica scent just months before.

 

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A source said the 26-year-old has signed a three-year deal with the French fashion house, and that it is thought to be worth close to 12 million dollars. The lucrative contract has proved to be a huge success for Robert already with fellow actor Brad Pitt, earning seven million with Chanel's iconic No.5 perfume ad campaign.

Robert is said to be a huge fan of Dior. The usually relaxed dresser has previously been seen hitting the red carpet in several different Dior Homme looks, including a tuxedo at this year's Cannes Film Festival and jeans at the Teen Choice Awards.

So there's no doubt that the Twilight star will bring a youthful edge to the classically sleek brand.

The young actor will be joining a host of stylish stars who have fronted campaigns for the Dior house, including fellow Brit Jude Law and Black Swan actress Natalie Portman.

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