With celebrities flooding Instagram on a daily basis with perfect pictures of their little ones, you'd think photographing children is easy.
But capturing great shots of youngsters can be challenging, as David Fairman points out in his bestselling book Take Great Digital Pictures in 24 Hours.
As any parent knows, it can be difficult to get children to stand still for a moment, let alone pose for a photograph. With school out for summer and holidays in full swing, it could prove even harder to distract your young ones for some summer snaps.
With the recent release of the official photographs of Prince George to mark his first birthday proving a great success, HELLO! Online has picked some of the best tips from David's book to help you capture those memorable family moments.
Work quickly. You must have the camera ready as children can become bored and distracted very easily and it is unlikely they are going to want to stand still for long, especially if you're doing a photoshoot outside.
Secondly, be sure to lower the camera and try to shoot at eye level. This will allow you to relate to the child and creating a more personal, intimate shot. If they are standing, as a photographer you should sit, and if they are sitting you should shoot from the floor or from a lower perch than them.
Play their favourite music. This can be of great help as it often relaxes children and can get some great action shots.
Try to use simple backgrounds. Pictures of children generally work better when the background is simple, or at least out of focus. Make sure it has the right colour and will not interfere with your main subject. Your portrait will then have more impact.
Take Great Digital Pictures in 24 Hours, by David Fairman is available from amazon.com