Chanel opens flagship store in London

Tuesday June 11, 2013

It doesn't officially open until Wednesday, but Monday night saw the fashion elite descend on the new Chanel flagship boutique in London.

The new store, designed by eccentric architect Peter Marino, will be the largest Chanel shop in the world spanning an enormous 12,600 square-feet on the exclusive New Bond Street.

The three-storey space - which took 15 months to build - celebrates "the universe created by Karl Lagerfeld".

Decorated in both beige and gold, the store reflects the packaging of a Chanel perfume but sets to house much more - everything from ready-to-wear, fine jewellery and beauty.

Among the guests at Monday night’s event were models Poppy Delevingne and Yasmin Le Bon, actress Thandie Newton and fashion blogger Bip Ling.

Image: © Getty Images

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