He could have had his pick of the exclusive bashes that proceeded the Malaysian Grand Prix.
But Lewis Hamilton shunned the champagne parties, instead paying a heart-warming visit to deprived children in the Philippines, on an awareness-raising mission for UNICEF.
The McLaren driver travelled to Manila, where he made a short film about the lives of the 85,000 children who live and work on the streets, struggling for shelter and food.
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It will be screened during this year's Soccer Aid - fund-raising football match featuring taking celebs place at Old Trafford on May 27 and shown on ITV.
He met children in the Binondo area of the city, like ten-year-old Reynold, who lives in a cart and begs to raise money to keep his younger brothers Arnold, nine, and Rico, two, alive.
The emotional 27-year-old star said: "The young boys and girls who I have met today are really fantastic but they are living without food, clean water and a safe place to sleep at night.
"It shouldn't be like this. Please, buy a ticket for Soccer Aid in May, or make a donation. It could be the difference between life and death for a child."